Digital Marketing & Lead Generation Coordinator

About the role

We are looking for a semi‑senior Digital Marketing & Lead Generation Coordinator to support a growing U.S.‑based business. The role is fully remote and part‑time, focusing on content creation, SEO, social media, prospect research and performance analysis to boost brand visibility and generate qualified B2B opportunities.

Key responsibilities

• Develop and manage a consistent content calendar for LinkedIn and Instagram, aligning posts with brand messaging and lead‑generation goals.
• Create social posts, case studies, website content and visual assets from completed projects and services.
• Optimize the Google Business Profile and conduct SEO and keyword research to improve organic visibility.
• Update website content, landing pages and project pages to support lead capture.
• Research and qualify B2B prospects such as contractors, developers, property managers and architects.
• Track public and private bid opportunities and support targeted email marketing campaigns.
• Create and edit digital assets using Canva and basic photo/video editing tools.
• Monitor performance across social, search, website and email channels and maintain accurate lead data in the CRM.

Required profile

• 3+ years of professional digital marketing experience with a strong focus on B2B lead generation.
• Proven experience managing LinkedIn and Instagram accounts and developing platform‑specific content.
• Solid knowledge of SEO principles, Google Analytics, Google Search Console and Google Business Profile.
• Experience conducting prospect research and using CRM/email platforms such as HubSpot, Mailchimp or Constant Contact.
• Excellent written and verbal English communication and persuasive copywriting skills.
• Strong organizational, time‑management and analytical abilities, with a proactive remote‑work mindset.

Required skills

• SEO and keyword research
• Google Analytics
• Google Search Console
• Google Business Profile optimization
• Canva (content creation)
• Basic photo/video editing tools
• CRM platforms (HubSpot, Mailchimp, Constant Contact)

What we offer

• Fully remote work environment
• Stable, long‑term collaboration with clear responsibilities
• Training and onboarding support
• Opportunity to work with international teams and modern tools
• Supportive and collaborative culture with skill‑development prospects