Paid Media Specialist – Google Ads
Lago
Job description
About the role
We are seeking a hands‑on PPC Specialist to support campaign execution and optimization across Google Ads accounts. The role focuses on building campaigns, managing search terms, implementing negatives, and driving ongoing performance improvements.
Key responsibilities
- Build and launch search, display, and performance campaigns, structuring them based on strategy and account needs.
- Conduct ongoing campaign optimizations, adjusting bids, budgets, and targeting to improve CTR, CPC, and conversions.
- Perform regular search term analysis, add negative keywords, and refine keyword targeting for efficiency.
- Support performance reporting, flag anomalies, and collaborate with senior team members on insights.
Required profile
- Highly detail‑oriented and data‑driven.
- Execution‑focused with strong platform expertise.
- Comfortable working inside Google Ads daily.
- Proactive in identifying optimization opportunities.
- Organized and process‑driven.
- Thrives in a fast‑paced performance environment.
Required skills
- 4+ years of hands‑on Google Ads experience.
- Strong understanding of campaign structure and optimization.
- Experience with search term analysis and negative keyword strategy.
- Ability to manage multiple campaigns simultaneously.
- Strong analytical and problem‑solving skills.
- Strong English communication skills (written and verbal).
- Ability to work independently with minimal supervision.
What we offer
- Remote work – work from anywhere.
- Growth opportunities – shape your role and grow with us.
- Innovative culture – data‑driven team passionate about solving challenges.
Questions fréquentes
Why are you reporting this job?
Explore further
Salaries, guides and searches in Nicaragua.
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
A question about this job?
Ask it here: you will get the full job summary by e-mail, right away.
Published 2 days ago
Expires 1 month from now
20 views · 0 interested
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
Lago